International Day of Happiness

  Many people blame social media for this fall in happiness, but does this hypothesis stand the test of rigorous scientific analysis? Chapter 1: Executive summary: happiness and social media Chapter 2: International evidence on happiness and social media Chapter 3; Social media is harming adolescents at a scale large enough to cause changes at the population level Chapter 4; Translating scientific evidence into effective policies for health and technology requires care Chapter 5: Adolescent life satisfaction and social media use: gender differences in an international dataset Chapter 6 : Social media, wasting time, and product traps Chapter 7: Problematic social media use and adolescent wellbeing: the role of family socioeconomic status across 43 countries Chapter 8: Internet use, social media, and well-being: the role of trust, social connections, and emotional bonds .                                ...

  Heavy users of social media are at risk, especially in English-speaking countries and Western Europe. In North America and Western Europe, young people are much less happy than 15 years ago. Over the same period, social media use has greatly increased. Many people blame social media for this fall in happiness, but does this hypothesis stand the test of rigorous scientific analysis? What about the rest of the world, where young people’s happiness has not declined relative to adults, even though social media is equally prevalent? There has been much research on this topic. This report does not attempt a comprehensive synthesis of the academic literature – for that, we refer you to the studies listed at the end of this chapter.1 Instead, we started by asking two leading critics of social media, Jonathan Haidt and Zach Rausch, to lay out their case (see Chapter 3). They offer two main types of analysis. First, they report what young people, their parents, their teachers, and employe...

  The relationship between social media and happiness is contingent upon both platform design and the broader cultural and social context in which social media use takes place. Key Insights  Trends in global happiness  • Nordic countries lead the happiness rankings once again. Finland is still in a group of one at the top, followed by a group of three: Iceland, Denmark, and Costa Rica. Sweden and Norway complete the top six, followed by the Netherlands, Israel, Luxembourg, and Switzerland to round out the top ten. Costa Rica’s rise to 4th marks the highest ever ranking for a Latin American country. • Looking at changes in happiness from the 2006–2010 base period to 2023–2025, there are more countries with significant gains (79) than with significant losses (41), among the 136 countries ranked. • Within that period, most of the 21 countries that have gained a point or more on the 0–10 life evaluation scale are in Central and Eastern Europe, reflecting the convergence in E...

So where do digital media products fall on this spectrum? Are they more like bicycles or guns? Key Insights  Is social media use reasonably safe for children and adolescents ? We call this the “product safety question”, and we present seven lines of evidence showing that the answer is no. The evidence of harm is found in: 1) surveys of young people; 2) surveys of parents, teachers, and clinicians; 3) contents from corporate documents; 4) findings from cross-sectional studies; 5) findings from longitudinal studies; 6) findings from social media reduction experiments ; and 7) findings from natural experiments. We show there is now overwhelming evidence of severe and widespread direct harms (such as sextortion and cyberbullying), and compelling evidence of troubling indirect harms (such as depression and anxiety). Furthermore, we show that the harms and risks to individual users are so diverse and vast in scope that they justify the view that social media is causing harm at a popul...

   Most studies on the relationship between social media use and well-being have been carried out in Western, high-income settings, including the United States, Canada, the United Kingdom, and Western Europe. Although valuable, these insights cannot be generalized. Key Insights  Social media use in the Middle East and North Africa is among the highest in the world, although considerable differences appear among countries. Heavy use is more common than in other regions: between 20% and 40% of users reported more than five hours of use in 2023–2024. Social media use is heavier among certain social groups. Gen Z, men, single individuals, less religious and more affluent respondents, as well as those with higher education, are much more likely to be heavy users. On average, heavy social media use (more than five hours per day) is associated with lower wellbeing . Heavy users are significantly more likely to report higher stress and depressive symptoms, and believe they are w...